Shruti Sancheti, a distinguished fashion designer and Board Member of the Fashion Design Council of India (FDCI), brings over 18 years of extensive experience and creative leadership to the Indian fashion industry. A graduate of I.N.I.F.D., L.A.D. College, and Nagpur University, she has successfully established two highly acclaimed fashion brands that reflect her distinct design philosophy rooted in heritage, craftsmanship, and modernity.
As the founder of her eponymous label, Shruti Sancheti has earned widespread recognition for her contemporary reinterpretations of traditional Indian crafts and motifs. Her collections, showcased at prestigious fashion platforms such as Lakmé Fashion Week and Amazon India Fashion Week, have consistently impressed audiences with their innovative blend of handcraft traditions and modern aesthetics.
Her work stands as a tribute to India’s cultural richness, promoting the legacy of indigenous textiles through a modern lens. She has represented India on several global platforms including the BRICS+ Fashion Summit (Moscow), Hong Kong Fashion Week, Who’s Next Paris, and the highly esteemed Tranoï Show in Paris, where she continues to present her collections to an international audience, strengthening India’s presence on the global fashion map.
Deeply involved in the preservation and promotion of indigenous craftsmanship, Shruti collaborates closely with the Textile Ministry of India on cluster and craft development programs. Her notable initiatives, including Reinvent Benares and Textile India, have played a vital role in rejuvenating the handloom sector of Maharashtra and empowering local artisan communities.
Adding another milestone to her illustrious journey, Shruti Sancheti has authored a coffee table book titled “Threaded Tales of Vidarbha”, a heartfelt tribute to the textile legacy of the Vidarbha region. The book, launched under the aegis of FDCI, is an initiative by the Development Commissioner (Handlooms), Ministry of Textiles, Government of India, and designer Shruti Sancheti. The launch event was graced by Shri Nitin Gadkari, Hon’ble Minister for Road Transport and Highways, Government of India, as the Chief Guest, and Dr. M. Beena, IAS, Development Commissioner (Handlooms), Ministry of Textiles, Government of India, as the Guest of Honour.
Beyond her design ventures, Shruti is a dedicated mentor and educator, nurturing the next generation of designers through her collaborations with platforms such as Liva and Femina. Her commitment to innovation and ethical fashion is reflected in her use of sustainable materials, handloom weaves, and contemporary silhouettes that resonate with global sensibilities.
Her designs are retailed through premium outlets across India and internationally via leading e-commerce platforms. Over the years, her clientele has included some of India’s most celebrated personalities, such as Kareena Kapoor Khan, Sonam Kapoor, Anushka Sharma, and Alia Bhatt, among others.
Recognized for her entrepreneurial excellence and contribution to Indian fashion, Shruti Sancheti has been honored with several awards from esteemed organizations including Femina, The Times of India, VCA, Astitva, and FICCI.
Headquartered in Mumbai’s cultural hub of Kala Ghoda, her flagship store stands as a testament to her unwavering dedication to craftsmanship, innovation, and sustainable luxury — values that continue to define her journey as one of India’s most influential contemporary designers.
