Dr. Sanjay Arora is a distinguished marketing strategist with a PhD in Brand Management and over 40 years of industry experience. Founder of Shells Advertising Inc., one of Central India’s leading agencies with an office in Dubai for the last 16 years, he is widely recognised for his insights on marketing and is a regular on CNN-News18, NDTV and other media platforms.
A 9-time TEDx speaker and popular marketing educator, he delivers keynotes at international conferences, Corporate Summits, IITs, IIMs, and major national forums. His daily marketing tips on Instagram engage over 5.85 lakh followers worldwide, generating nearly 10 million monthly views.
He mentors startups at IIM Nagpur’s INfed and contributes academically as a board member at top institutions. Passionate about community service, he has led major Rotary initiatives and conducts free yoga sessions daily in Nagpur, also authoring the book Simple Yoga for a Healthy Life.
